Our research questions

We aim to bring people together, encourage collaboration, and support research projects focused on answering the following research questions:

  • How do audiences use subtitles, and in what contexts? How do they feel about them?
  • How does subtitling impact audiences’ understanding and interpretation of subtitled content?  
  • How can research into audience needs and attitudes help to answer questions that are currently pressing for subtitling professionals, distributors and exhibitors?
  • Which research methods can best enhance our understanding of how subtitles can be optimised for audiences? 
  • Where may innovation be best deployed in researching audience understanding and enjoyment of subtitled media?
  • What differentiated needs are there among different audience groups, and how can subtitling provision best support these?


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